ingredients of success

Mobile ENG

Career Manager offers an opportunity to Business Owners

Sales and Marketing

Set up a practice providing the programme to users.

The Business Owner will provide Career Manager to organisations and individuals.

    Potential customers

  • Heads of organisations (school, NGO, practice)
  • Project sponsors (provide for a number of learners)
  • Own practice

    Career Manager proposes the following

  • The business owner will sign up schools who will use Career Manager for their learners.
  • Schools will provide teachers to act as mentors.
  • Alternatively the mentoring service may be offered at an hourly fee by mentors sourced by the business owner.
  • The table below provides a feasible scenario stretching over the first two years of business.
  • Career Manager will provide units to the business owner at an agreed price.
  • Career Manager will maintain the web application.
  • The Business Owner will markup the units.
  • Career Manager will provide a window of zero cost per unit to the Business Owner (rebate) until an agreed volumen of sales has been established.
  • The Business Owner will aim to do repeat business and add new users in Year 2.
YEAR 1 CONSTANTS Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec TOTAL
Schools (new)
1 1 1 1 1 1 1 1 0 0 0 0 8
Schools from last year












0
Total schools
1 1 1 1 1 1 1 1 0 0 0 0 8
Learner per school 50 50 50 50 50 50 50 50 50 50 50 50 50
Learners per mentor 25 25 25 25 25 25 25 25 25 25 25 25 25
Mentor cut / learner 100 100 100 100 100 100 100 100 100 100 100 100 100
Mentors
2 2 2 2 2 2 2 2 0 0 0 0






























Cost to learner per report 800 800 800 800 800 800 800 800 800 800 800 800 800















Gross number of learners
50 50 50 50 50 50 50 50 0 0 0 0
Gross income pre mentors
40,000 40,000 40,000 40,000 40,000 40,000 40,000 40,000 0 0 0 0
Mentor cut sum
5,000 5,000 5,000 5,000 5,000 5,000 5,000 5,000 0 0 0 0
Gross income after mentors
35,000 35,000 35,000 35,000 35,000 35,000 35,000 35,000 0 0 0 0















Expenses pm
1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 12,000
COS pm per learner
22,500 22,500 22,500 22,500 22,500 22,500 22,500 22,500 0 0 0 0 180,000
Licences 400 20,000 20,000 20,000 20,000 20,000 20,000 20,000 20,000 0 0 0 0
Other 50 2,500 2,500 2,500 2,500 2,500 2,500 2,500 2,500 0 0 0 0
Total expense
23,500 23,500 23,500 23,500 23,500 23,500 23,500 23,500 1,000 1,000 1,000 1,000 192,000
Rebate (no licence fee to CM)
20,000 20,000 20,000 0 0 0 0 0 0 0 0 0
Rebate threshhold 80,000



























Nett
11,500 11,500 11,500 11,500 11,500 11,500 11,500 11,500 -1,000 -1,000 -1,000 -1,000 88,000
Cumulative pre rebate
11,500 23,000 34,500 46,000 57,500 69,000 80,500 92,000 91,000 90,000 89,000 88,000
Cumulative after rebate
31,500 63,000 94,500 106,000 117,500 129,000 140,500 152,000 151,000 150,000 149,000 148,000 148,000
Cumulative rebate
20,000 40,000 60,000 60,000 60,000 60,000 60,000 60,000 60,000 60,000 60,000 60,000






























YEAR 2 CONSTANTS Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec TOTAL
Schools (new)
1 1 1 1 1 1 1 1 0 0 0 0 8
Schools from last year
1 1 1 1 1 1 1 1 0 0 0 0 8
Total schools
2 2 2 2 2 2 2 2 0 0 0 0 16
Learner per school 50 50 50 50 50 50 50 50 50 50 50 50 50
Learners per mentor 60 60 60 60 60 60 60 60 60 60 60 60 60
Mentor cut / learner 100 100 100 100 100 100 100 100 100 100 100 100 100
Mentors
2 2 2 2 2 2 2 2 0 0 0 0






























Cost to learner per report 800 800 800 800 800 800 800 800 800 800 800 800 800















Gross number of learners
100 100 100 100 100 100 100 100 0 0 0 0
Gross income pre mentors
80,000 80,000 80,000 80,000 80,000 80,000 80,000 80,000 0 0 0 0
Mentor cut sum
10,000 10,000 10,000 10,000 10,000 10,000 10,000 10,000 0 0 0 0
Gross income after mentors
70,000 70,000 70,000 70,000 70,000 70,000 70,000 70,000 0 0 0 0















Expenses pm
1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 12,000
COS pm per learner
45,000 45,000 45,000 45,000 45,000 45,000 45,000 45,000 0 0 0 0 360,000
Licences 400 40,000 40,000 40,000 40,000 40,000 40,000 40,000 40,000 0 0 0 0
Other 50 5,000 5,000 5,000 5,000 5,000 5,000 5,000 5,000 0 0 0 0
Total expense
46,000 46,000 46,000 46,000 46,000 46,000 46,000 46,000 1,000 1,000 1,000 1,000 372,000
Rebate (no licence fee to CM)
40,000 0 0 0 0 0 0 0 0 0 0 0
Rebate threshhold 80,000



























Nett
24,000 24,000 24,000 24,000 24,000 24,000 24,000 24,000 -1,000 -1,000 -1,000 -1,000 188,000
Cumulative pre rebate
24,000 48,000 72,000 96,000 120,000 144,000 168,000 192,000 191,000 190,000 189,000 188,000
Cumulative after rebate
64,000 88,000 112,000 136,000 160,000 184,000 208,000 232,000 231,000 230,000 229,000 228,000 228,000
Cumulative rebate
40,000 40,000 40,000 40,000 40,000 40,000 40,000 40,000 40,000 40,000 40,000 40,000